A husband and wife have opened a zero waste shop in West Molesey in a bid to shake up grocery shelves.

The shop called Born From Necessity opened yesterday (November 1) on Buckingham Avenue and targets eco-conscious shoppers looking to reduce their waste footprint.

It offers fair trade, organic food and toiletries, but with a twist: shoppers must bring their own containers or purchase glass jars in-store and buy products by weight.

Jess Rugeris, 55, who opened Born From Necessity together with his wife Louise, 39, describes himself as a songwriter and the inventor of an ecological ice-making machine.

The dad of three said: “My wife has been trying a range of beauty products. My approach is to try things out first as a family so I can feel confident talking about it to others.

“We feel the benefits because we are doing something really positive. It makes an incredible difference on the way we do things.”

Mr Rugeris said he was not concerned about losing business to the Tesco on Hurst Road.

He said: “I have no concerns about it at all. I am not in competition with the supermarket.

“At the moment, we are finding so many people are tired of doing things this way and do not want to go to the supermarket."

He added: “The price of our organic stuff is cheaper than the supermarkets’ own organic products."

Born from Necessity, on Buckingham Avenue, is open from 10am to 6pm Monday to Friday, from 10am to 4pm on Saturday, and from 9.30am to 12.30pm on Sunday.